Contests and events are a great way to engage with your target audience, either online or offline. Check out the different contests we have conducted for different brands.
The basic concept was to encourage kids to ideate and draw on paper or make something out of it, and then post it on social media to get a chance to meet Santa.
Since Christmas is associated with the joy of giving, we also let adults participate so that they could offer their kids a visit from Santa as a gift.
We organised a unique "Selfie with mom" contest for PhotoMosaico. In this, participants had to post a selfie with their mother and the best entries stood a chance to win the product as a prize. This generated high engagement levels with the target audience and drove brand recognition for PhotoMosaico.
Cove's brand message revolves around community and conversations. Hence, it was appropriate that this continued even when the nation was under a lockdown. Through this contest, the participants were asked to share their talent, using which they kept themselves busy at home. The entries for the contest were interestingly diverse and brought that much needed "fun" factor not just to the participants but also the brand's social media presence.